TempoStand

TempoStand.com is India’s first open source music network based on the “Share, Remix and Reuse” ideology of Creative Commons. With 500+ artists it is also India’s biggest Independent music network promoting Original Music. For the artists it serves as a platform for promote their music, participate in events, and earn money. For the listeners it is a place where they can find fresh, new music.    (i) Online Community (Platform)  With the fastest growing network of musicians in India this forms the heart of the venture. An artist community builds a snob value around the group of which every new artist would want to be a part of.. We do not provide direct login but select and filter our artists for originality and quality of content.   (ii) Events (Interaction)   Pioneering the concept of online reality show TempoStand has created compelling media properties in the form of online events. For the artists it serves as a perfect avenue to compete against each other, and get quality feedback on their work from experts in the form of celebrity judges. We have had all from Bollywood music directors Shankar Ehsaan Lloy to independent music icons like Palash Sen as our guest judges. For advertisers it’s a chance to get quality, creative user generated content creating huge noise for their products. Custom events in which events are ‘themed’ around a product adds the extra dimension of enhanced target user involvement .For the listeners it gives them access to fresh, innovative content for special occasions like Valentines Day, Indepence Day etc.    (iii) Services (Economic Empowerment)   This forms the third pillar of TempoStand. Our services where in we connect fresh creative content seekers to content providers are aimed at the economic empowerment of the artists. From sourcing content for jingles, websites, documentaries etc to creating markets for some uniquely innovative services these have enabled artists to earn their livelihood through TempoStand.